Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

CAR interviews the retiring Bob Lutz (2010)

By Tim Pollard Motor Industry 09 March 2010 15:34 General Motors' 78-year-old product chief Bob Lutz (insert 'car tsar', 'car guy', 'Maximum Bob' cliché here) announced his retirement shortly after the 2010 Geneva motor show. CAR Online caught up with Maximum Bob to hear of his thoughts on the new GM, future products and exactly what happened behind the scenes during GM's collapse into Chapter 11 bankruptcy. CAR: GM's been on quite a journey over the past 18 months.

Suzuki adds a hot hatch to SX4 lineup

Suzuki will embrace the hot-hatch craze by adding a more street-worthy version of its SX4 compact car. Also, the entire SX4 lineup will get a more powerful engine and upgraded transmissions. The basics: The key to boosting the street image of the SX4 SportBack will be increased power from the redesigned 2.0-liter engine--up 7 hp to 150 hp.

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.